An integral component of the Micromex Group, Micromex Marketing Services has over 20 years of experience in delivering quality marketing results for clients.

We specialise in:

• Integrated direct marketing
• Communication strategy and planning
• Stakeholder engagement
• Branding
• Marketing communication
• Event Management
• Web construction and strategy
• Online marketing

Integrated direct marketing

Micromex Marketing Services specifically offers an integrated direct marketing service leveraging our expertise and experience in providing:

• Database Marketing Services
• Promotions
• Public Relations
• Call Centre Services
• Complete Mail House Services

Database marketing services

Everyone has databases - but who is using them effectively? A database left for two years without cleansing and upgrading will most likely be 25% inaccurate.

At Micromex Marketing Services we offer a full database marketing and management service including:

• Database construction
• Existing database management and maintenance
• Database marketing strategy
• Database marketing implementation

It is no secret that marketing programs can live or die on the quality of a company's database. Micromex can not only ensure your database's accuracy but we can also provide you with the strategies and means to enhance your marketing plans.

Promotions

The Promotions Marketing Services, Micromex offers concentrates on making the marketer's job simpler and more successful. We assist with strategy, implementation and measurement allowing marketers to focus their time more efficiently and effectively.

Promotion strategies include:

• Contests
• Sweepstakes
• Loyalty programs
• Trade incentives
• Special marketing events
• Coupons
• Sampling

Complete mail house services

To fully compliment our Database Marketing Services, Micromex offers a complete direct marketing mail house service including collation, personalisation, mailing and fulfilment. Combined with our database and direct marketing service capabilities, Micromex Marketing Services is extremely well placed to maximise the success of your promotions.

We have a full mail house capability, an inbound (1800/1300) call centre, warehousing and dispatch facilities.