Micromex Market Research
Market Research
Market Research
  Clients
Case Studies
Research Methodologies

For more than 20 years, Micromex Research has enjoyed an enviable reputation for providing quality results driven research programs, that ensure innovative and actionable solutions for our clients.

As a full service Market Research Organisation, Micromex’s research programs specifically:

  • Enable clients to make better, more educated decisions
  • Facilitates shaping client visions that drive goals and strategic plans
  • Contributes the critical intelligence that organisations need to keep their competitive edge
  • Provides clients actionable facts on current attitudes, perceptions and opinions that drive behaviour

Our clients are derived from a broad range of industries that include:

  • Travel and hospitality
  • Information Technology
  • Meetings and Events
  • Retail
  • Manufacturing
  • Pharmaceutical
  • Public and not for profit

All research programs are custom designed and may be inclusive of:

  • Awareness, Image and Branding Research
  • Satisfaction and Loyalty Research
  • Product Market, Testing and Pricing Research
  • Competitive Analysis
  • Market Segmentation
  • Political Polling

With our own in-house CATI centre backed up by experienced field personnel across Australia utilizing the latest in research technology, our extensive experience and collective learning ensures the highest quality of service is provided to clients.